Akademia.re

Educational Platform for Real Estate Growth

[PROJECT OVERVIEW]

Strategy

UX/UI Design

Webflow Development

Warsaw, Poland

Akademia.RE is an educational portal dedicated to real estate professionals. The platform delivers high-quality, specialized content designed to boost sales and enhance client relationships. By streamlining marketing efforts and reducing content duplication across multiple product lines, Akademia.RE was created to serve as a powerful tool for both user engagement and improved operational efficiency.

[Context & Challenge]

The marketing team identified an untapped opportunity: a significant demand for premium educational materials tailored to real estate professionals. They faced several challenges:

Content Gaps: Existing campaigns generated duplicate materials that were not effectively segmented for diverse audience needs.
Inefficient Workflows: Managing six distinct product campaigns led to inconsistent visuals and increased workload.
SEO & Market Potential: In-house SEO analyses confirmed strong search demand for quality educational content in the real estate niche.

These insights led to the hypothesis that a dedicated, gated portal would not only enhance audience segmentation but also streamline content management—delivering measurable business benefits.

[Our Approach]

We started with a strategic workshop to define conversion goals desired outcomes. next we crafted a striking visual identity for the brand and high converting website layouts. Finally we implemented it all in webflow for seamless CMS experience.

[Results & Impact]

The Akademia.RE project effectively addressed key challenges by delivering a content-rich, user-friendly educational portal tailored to real estate professionals. By utilizing a strategic, no-code approach with Webflow, we reduced development time and costs while enhancing user engagement and conversion rates.

[01]

30% Conversion Rate

Within the first week of launch, nearly 500 users registered following a promotional webinar.

[02]

User Growth

The platform reached over 1,200 registered users within two months.

[03]

High Engagement

Consistent positive feedback confirmed both user satisfaction and improved marketing efficiency.

[Client opinion]

The work went incredibly fast, and we had great conversion rates right after launch! Oh, and the content management of the site is a breeze.

Anita Król

[B2B Marketing Strategist]